Associate Director, Digital Strategy

USA | Full-time | Fully remote

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You’re a dynamic digital strategist who loves defining and optimizing complex digital website experiences. You are also a pragmatic thinker - able to see the big picture, and manage the details; a generalist who has broad knowledge of, and experience in, Website Strategy, User Research, Design Thinking, UX/CX, Business Design, and Digital Marketing (Organic, Paid, …). You know how to establish and execute on a customer-centric digital strategy, and have experience influencing both client and agency teams. And if, above all else, you want to join a global team that creates smart, creative, and impactful digital experiences that solve complex challenges, we would like to meet you!

Modus is a collaborative digital agency headquartered in New York City with offices throughout the United States, Latin America, and the Asia Pacific region. We’re an interdisciplinary group of motivated, dedicated professionals who don’t take things at face value. We uncover insights, imagine new possibilities, and create digital experiences that transform businesses and delight customers.

The Associate Director, Digital Strategy will be an integral part of one of our key client teams at Modus. You will help drive the digital (web) strategy for the account, together with the VP, Client Strategy, and will serve as a strategic advisor to both the client and our internal teams.

Read on for details.

Responsibilities:

  • Defining and executing on a strategic plan for one of our key accounts (Fortune 250) web experiences. You will establish a digital strategy and vision, and communicate this vision to both internal and external teams to ensure the realization of the strategy. 
  • Establishing long-term goals that take short-term needs and initiatives into account. You will identify potential risks and come up with a plan to mitigate them.
  • Identifying and analyzing market trends to determine how they affect our clients now and in the future.
  • Determining the best ways to use available assets and resources to drive lead generation and optimize the website for prospective buyers (based on the user journey).
  • Applying personalization tactics and goals (1:1 personalization and A/B testing) where relevant.
  • Leveraging and analyzing data (GA, sales, leads, market, etc.) to identify opportunities.
  •  Influencing and leading efforts to optimize our clients' web experience for all aspects of the user journey (from awareness to lead generation).
  • Reporting on progress and execution of the defined digital strategy to key stakeholders (internal and external).
  • Advising and partnering with the Modus VP of Client Strategy, who is leading the account and strategy delivery.

Qualifications:

  • 5 - 6 years of experience within digital strategy, with a focus on web experiences.
  • Excellent interpersonal communication skills, with demonstrated ability to tailor written and verbal communications to the audience.
  • Able to influence and be a trusted advisor to senior executives (internally and externally).
  • Exceptional relationship and customer service skills.
  • Agency or consultancy-oriented experience is a plus.
  • Strong presentation skills, both oral and deck design.
  • Focus on web(sites), but larger digital experience strongly preferred (SEO, SEM, Digital Marketing).
  • Familiar with the concepts of Service Design, User Research and Experience, Design Thinking, Business Design.
  • Functional knowledge of GA and/or other analytical tools and reporting platforms.
  • Functional knowledge of latest web technologies.

In addition to a competitive salary, Modus offers an enriching, team-centric work environment; flexible work schedules; premium health care plans; 401k matching; the 

opportunity to work with the latest technologies; and other whole-person benefits such as access to wellness platforms; sponsored training courses and certifications; and creative, hands-on team-building events that embrace our passionate company culture that spans the globe.

If you’re self-motivated and enjoy collaborating with wildly talented people who are as dedicated to helping each other as they are to helping shape the digital future, we can’t wait to hear from you.